13:05:48	 From Michael : I: Website revamp. Also waiting for the prospecting courses to open up, since I did the previous stuff with your course earlier this year
13:12:01	 From Chris S. : Q: I have a Positioning question. I am not sure if SaaS Companies is too general, or specific a target audience. How specific should a target market be?
13:12:37	 From Sam F  To  Ed Gandia(privately) : Hi, Ed! Privately, I am waiting for the cable guy to come, so I would prefer to be spectating only — no audio. I may have chat questions.
13:33:27	 From Carey : What is the most effective type of extra value to offer prospects to sign up, or customers to grow the relationship?
13:38:10	 From Michael : And I live in CA too
13:38:26	 From Sam F : I’ve started writing a small book or booklet on a specific topic to establish some credentials on both the topic and as a writer, as well as for prospecting. I do have a website but am not yet actively prospecting Good idea? Bad idea? Suggestions? I’ll listen only, no audio. I’m waiting for the cable guy so I might get interrupted!
13:51:11	 From Sam F : Got it. I do think it was a bit of a delaying tactic. Thank you!
14:06:36	 From jonluke : Q: So I’ve been working through the position exercise and a lot of my experience and interests seem to be spread pretty wide across multiple industries: I’ve done lots of writing in the solar industry, for a running tech company, a non profit, a mindfulness org, a lawyer, and a wedding hashtag company (these are all current clients, most of whom I’m working for free because they are family and friends). Wondering how to go about organizing that into a target market?
14:15:56	 From Ed Gandia : https://b2blauncher.com/adjacent-markets/
14:27:36	 From Sam F : A. Developing starter list
14:27:42	 From Michael : A: Work on my new positioning. Revamp website & submit for review
14:28:12	 From Carey : Muchisimas gracias
14:28:26	 From Chris S. : A: Return to my Positioning Statement and revise my foucs based on the inverted-pyramid approach.
14:28:33	 From Michael : Thanks so much, this was great!
14:28:40	 From Sam F : Thank you, Ed. (Cable guy not here yet!)
14:29:00	 From Chris S. : This was really great, Ed. Thanks!
14:29:06	 From jonluke : Thanks Ed! So helpful