13:01:28 From Thomas Wolfe : I will have to drop off at 1:30 13:04:30 From Alexa : Haha no worries 13:04:47 From Thomas Wolfe : W - working session 4. Pleasently surpried about how many contacts I have that I can reach out to 13:05:15 From Janet : W - Realized where I really need to be in my copywriting business for niche 13:05:24 From Lucky : W halfway through session 1 exercise, and even more motivated to progress 13:06:38 From hollyowens : W - found my niche and have made a couple of contacts by mentioning my business and I’m not feeling so insecure about putting myself out there 13:08:18 From zeljko : W being focused on daily tasks and seeing progress after each small task 13:10:45 From hollyowens : Q - I’m in Session 2 writing my web copy according to my niche and I’ve looked at the sample websites of your coaching clients so I kind of see the answer but want to confirm 1) How much of my website should be about me and how much about them (my clients), percentage wise. Like 50/50? 13:18:46 From Janet : Q - I’ve been working on my positioning and it seems rather long. Is it. I write SEO rich content and marketing for companies and their suppliers that grow, process, and sell Hemp products. Unlike most copywriters, Not only do I use CBD products for my own health issues, I am a farmer who grows in an organic and sustainable manner. Plus, I have over 22 years experience writing for technology, organics, and sustainability. My experiences mean I understand there are tons of USDA and FDA rules and regulation. This knowledge let’s me clearly communicate with farmers, processors, supplies, and buyers in the hemp industry while keeping you compliant with government rules. 13:26:27 From zeljko : Q: I started Session 1 this Monday and work on positioning. I work for 22 years at university, and write different kind of materials for different purpose and different people/organizations. My background is IT and software engineering. How detailed should my potential target market list be? And, when we are talking about the level of need of my service for the specific market, the statement is my subjective judgment. Should I think about some more objective evidence, or it is OK to get my view? 13:47:25 From hollyowens : Can you define a portable business? Working from anywhere? 13:47:26 From Janet : My copywriting is portable by design so I can also do my life. Like go to visit family, run the farm, and hang out with grand kids 13:50:11 From Janet : When you are mobile by design you have everything you need. And there isn’t the issue with seeing different screens. 13:51:03 From zeljko : Possibility to work in my way, to manage my time, and to mix job time with other activities and hobbies. 13:51:04 From Janet : LOL MacBook Pro with a large ipad, and a portable printer 13:51:56 From Janet : The 12.9 is nice 13:52:17 From hollyowens : Q - My niche is health professionals who own their small own business such as practitioners, clinicians, and therapists. Is this still too broad? I’d like to include dentists in this group, as well. Would love your advice. My first three paragraphs of my Home page are the following: Over and over, health professionals who own their own business are reporting feeling overwhelmed with documentation, case loads and staffing needs, to name just a few. As a result, marketing their business and communicating with clients often goes on the back burner. Great news…it doesn’t have to be that way! As a health writer, I come alongside practioners, therapists and clinic directors to inspire positive change and health literacy for their patients, families and consumer audience. My goal is to help you take your practice to the next level with my high-quality web copy, health news, blogs, case studies, patient handouts, feature articles, product information and more. 13:59:56 From hollyowens : Unlike many health writers, my experience is already in the therapy field and I am licensed to practice as a Speech Language Pathology Assistant. So I know how to educate patients to think critically about their problems and the solutions you provide. Let me serve you as a health copywriter who understands your market, effectively communicates what you offer, and helps market your business…so you can focus on your patients. 14:04:46 From Janet : Q: Do I need to decide with whom I am going to work with in the hemp industry? 14:14:04 From Janet : T: Understanding positioning and who we are targeting. A: I am writing my web copy starting with the homepage. 14:15:23 From Janet : A: Write not edit. :) 14:15:25 From hollyowens : T - conversation about my niche was very helpful A - will keep writing my web copy and finish the draft as soon as possible 14:16:31 From zeljko : T how to narrow levels of expertise to the specific area(s) 14:17:48 From hollyowens : Many thanks!